Upwork, Fiverr, Guru, Loom, so many options for business owners looking for freelancers. The question is, however, should businesses trust a self-employed freelancer or a well-established marketing agency when deciding which entity to use for their marketing campaign? The reality is that freelancers are everywhere, thanks to individual websites, getting access to a freelancer takes nothing more than just a few quick clicks and a payment upfront. Rightfully so, there are always two sides to each coin, and with that in mind, it’s time to tackle the pros and cons of hiring a freelancer, v.s hiring an agency.
So you’re a business owner, and you realize that marketing is a fundamental part of your sales funnel. Great! After sitting down to think you end up deciding to hire a salesperson for $30,000 a year plus commission. The thing is, he only works 40 hours a week. Taking that scenario, how does hiring a 24/7 sales and marketing team do for the same price? The answer, a lot better. Fundamentally, modern day business owners neglect the unprecedented importance of having a great website that is fully optimized to convert views into sales. When you are working around the clock, your website is your 24/7 salesman that is helping you make money when your sleeping or out enjoying your life. Unfortunately, however, many business owners underestimate the value of web design and discard its potential entirely. Rightfully so, the possibility of web design is unbounded. As long as if you know what your doing, your website can be one of your greatest assets to your business.